Why Do Flower Prices Rise During Peak Season

For many of us, flowers are the ultimate expression of love, gratitude, and celebration—making them a cherished gift for special occasions like Christmas, Valentine’s Day, Mother’s Day, and more. But have you ever wondered why flower prices seem to spike during these times? Let’s explore the reasons behind the seasonal price surge and why buying from your local florist is the best choice for life’s moments.

1. Supply and Demand: The Seasonal Surge

During peak times, the demand for flowers skyrockets. Florists and wholesalers must secure larger volumes of blooms to meet this demand, which creates significant pressure on the supply chain. Since flowers are perishable and require careful handling, the increased demand naturally leads to higher costs.

For example:

  • Valentine’s Day sees a surge in red rose sales, driving up prices due to limited global supply.
  • Mother’s Day calls for a variety of blooms, from delicate lilies to cheerful daisies, all in high demand at the same time.

2. Weather and Growing Conditions

Most flowers aren’t grown locally and need to be imported from warmer climates. During colder months like Christmas or Valentine’s Day, growing conditions become more challenging, increasing production costs. Transporting these delicate blooms over long distances, often requiring temperature-controlled environments, also adds to the final price.

3. Labour Costs and Logistics

Behind every bouquet lies a team of skilled growers, harvesters, packers, and florists. During peak seasons, these teams work overtime to ensure timely delivery of fresh flowers. From harvesting blooms at their prime to carefully arranging bespoke bouquets, this additional labour is reflected in the price.

Logistics also become more expensive during peak times. Freight rates for fresh flowers increase significantly as they compete for cargo space with other seasonal goods.

4. Increased Overhead Costs for Florists

For local florists, the cost of wholesale flowers, ribbons, packaging, and other supplies can double or even triple during these busy seasons. Florists also bring in extra staff to meet demand, all of which impacts pricing.

Why Buy From Local Florists?

When you choose to buy from your local florist instead of large online retailers or supermarkets, you’re doing much more than purchasing flowers:

  • Supporting Your Community: Local florists are often small, family-run businesses that contribute to the local economy. Every purchase helps them thrive.
  • Better Quality and Personal Touch: Local florists handpick their blooms and create arrangements with care, offering a level of quality and personalisation you won’t find elsewhere.
  • Sustainable Practices: Many local florists prioritise sourcing flowers ethically and reducing waste—something that mass-market retailers often overlook.
  • Exclusive Designs: Florists like us at Anna May Floristry specialise in bespoke arrangements tailored for life’s moments. Our bouquets aren’t mass-produced; they’re crafted with love and meaning.

A Friendly Reminder for Peak Times

During busy seasons, it’s wise to:

  1. Order Early: Avoid disappointment by placing your order in advance.
  2. Be Open-Minded: Trust your florist’s expertise in selecting the freshest blooms available.
  3. Invest in Quality: While mass-produced flowers might seem cheaper, their quality and lifespan rarely match up to florist-arranged bouquets.

Support Your Village Florist This Season

At Anna May Floristry, we believe flowers are more than gifts—they’re a way to celebrate life’s moments. By choosing to shop locally, you’re not only receiving premium blooms but also supporting a small, passionate business in the heart of Rathgar Village.

This Christmas, let us help you create magic with our fresh, luxury blooms. Visit us in-store or online to pre-order your festive bouquets and arrangements.

For Life’s Moments… Choose Local.
#TheVillageFlorist

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